Geoff Burch: Way of the Dog

Geoff Burch is an old school salesman.

There are some really funny bits on his website.

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Geoff Burch: Selling a Tank to Genghis Khan

Geoff Burch, "Britain’s toughest business guru", explains what is wrong with the current way to sell technology by choosing a strange and very funny example: How could you sell a tank to Genghis Khan?

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